09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0

It was the first tweet I received this morning, from Joi.
You may have noticed it too, as (at the moment) google reports 21,900 results for this phrase.
What makes this particular string of hexadecimal characters so viral is that it is the HD-DVD processing key for most movies released so far, published on the net by the AACS (Advanced Access Content System) a couple of days ago by mistake.
Most interesting, and something you may or may not be aware of, is that yesterday under pressure from the MPAA, Digg admins removed the original articles and then Digg users started rebelling in protest, burying normal stories, while digging up the HD DVD stories, so much so that all of the stories in Digg’s homepage yesterday were related to the DVD key story… have a look at Laughing Squid for the whole story.

480862825 C00E499888

update: By the way, this reply from Kevin Rose is the kind of suicidal, totally irrational, passionate positions that I can’t help but love and support with all myself:

But now, after seeing hundreds of stories and reading thousands of comments, you’ve made it clear. You’d rather see Digg go down fighting than bow down to a bigger company. We hear you, and effective immediately we won’t delete stories or comments containing the code and will deal with whatever the consequences might be.

If we lose, then what the hell, at least we died trying.

Digg on,

Kevin

7 Responses to “09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0”


  1. 1 paolo

    Come on, we both know that Kevin Rose’s position is not suicidal and is totally rational. Keeping the original censorship decision would have been suicidal and digg would have totally lost its aura and slowly its users. Instead in this way, all the users will stand as soldiers with digg and against MPAA. Rose’s position is totally rationally clever! ;-)

  2. 2 bru

    ;) precisely. Which turns out to show that it’s a more rational choice to listen to the crowd.
    The totally irrational thing is though that, looking forward, I would expect the Digg crowd to be keeping an “eye” on Kevin, not letting him “relax” too much on the MPAA front. This could potentially be the end (or one at least one more step toward the end) of his quiet sleep. Which is the thing I always wish to the people I consider worthwhile :)

    Of course, this way we’ll also find out if crowds have good memory…

  3. 3 StarPig

    Invece questo è proprio spam :P

  4. 4 Ish

    FelloneBifolcoMarrano!

  5. 5 Sichen

    Du palle ho visto che hai messo anche i moderazione i commenti, ma spammo duro e non mollo.

  6. 6 ceci

    caro fetente macrobioticom,
    mi addolora venire a conoscenza dell esistenza di questo tuo nuovo sito ergonomico a distanza di infiniti mesi spaziali. Nemmeno io come gli altri amici organolettici (sichen, bisha, elo e claus) ho letto i tuoi sproloqui OGM.
    ci terrei anche a ricordarti che tempo fa ti realizzai un avatar elettrolitico che tu non usi.
    E poi non hai scritto un post per raccontare ai tuoi soci stiptici del fotonico regalo di compleanno che ti abbiamo fatto con tanto LOVE il mese scorso di ritorno dal tuo barcamp.

    In attesa di ricevere venerande scuse,
    tua biologica
    Ceci

  7. 7 eeEEeeeloOOooo

    Hey BRUce,
    mica perchè ti sei inBeatles-ito ci devi lasciare a nnnoialtri in patria, con la nostra pizza, pastasciutta e mmmandolino! :P
    …co’a pummarola ‘n coppa!
    Ajajaaaaaaaaaiiii!!! cos’hai tenuto dietro al naso rosso? e poi sono arrabbiata, perchè non mi ha detto nesiuno che avete festeggiato il tuo compleanno. :P
    Tsé. Uff. Rataplàn.
    by “La moscka asasìna”.

    ps.Preeminence, w the plum!

Leave a Reply

Quote selected text